TYPICAL TOOL STACKData arrives. The seller still reconciles the decision.
Product researchKeywordsPPCInventorySpreadsheet
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Judgement callWhich metric wins? What can cash afford? What did we decide last time?
Amazon profit, PPC, capital & decision intelligence
Your Amazon profit leaks in the gaps between tools. CEILR shows what to do next.
Connect research, PPC, inventory, cash and evidence into one decision feed—ranked by financial impact, constraints and evidence. Read-only to Amazon. Deterministic core logic. One plan at US$39.95/month.
Seller-reviewed actions · Evidence before confidence · Missing data stays missing
Real product proof, not invented social proof. CEILR will not fabricate customer counts, testimonials, revenue outcomes or “accuracy” numbers to look older than it is.
Amazon connection status: Direct Amazon SP-API connectivity is pending Amazon approval and seller authorization. CEILR does not present live SP-API seller data as connected before those steps are complete.
Free economic ceiling calculator
Stop guessing what a click can afford.
Use your own numbers. CEILR does not pull Amazon data for this calculator and does not estimate sales. It simply shows the economics your inputs support.
1ContributionWhat remains before ads
2Profit-Safe CPCYour economic click ceiling
3Fundable CPCOptional cash-aware ceiling
Show the working
Pre-ad contribution = selling price − landed cost − Amazon/per-order fees − other per-order costs.
Profit-Safe CPC = (pre-ad contribution − protected contribution per order) × conversion rate.
Cash-supported CPC = available ad cash ÷ (planned daily clicks × planning days).
Fundable CPC = the lower of Profit-Safe CPC and cash-supported CPC. If required cash inputs are missing, CEILR leaves Fundable CPC uncalculated.
This lightweight marketing calculator is intentionally narrower than CEILR's in-app Profit Profile and cash/inventory context.
The “typical Tuesday” test
More dashboards are not the missing layer. The next defensible decision is.
Already have specialist data you trust? CEILR replaces the manual reconciliation layer between that data and the next seller decision. Starting fresh? CEILR also includes its own research, listing, PPC, inventory, monitoring and evidence workflows—always limited by the data you actually connect.
CEILR DECISION LAYEREvidence stays attached from signal to measured outcome.
01ObserveResearch + PPC + inventory + cash
02ReconcileTruth Layer
03RankImpact + constraint + urgency
04Seller actsRead-only Amazon
05MeasureDecision Memory
WHERE CEILR FITSAlready use Helium 10 or Jungle Scout?
See the real decision layer
Keep the specialist data you trust. CEILR replaces the spreadsheet-and-judgement reconciliation layer those dashboards leave to the seller. Starting fresh, CEILR can also carry the core research-to-decision workflow itself.
REAL PRODUCT PROOF
Not a mockup. MU:STEM running inside CEILR.
Authenticated CEILR screens from the same AU seller product. Seller-sensitive fields are redacted; the product mechanics and evidence states are real.
Seller question
Typical dashboard answer
CEILR decision layer
Where should the next dollar go?
Metrics and alerts
Next-Dollar ranks supportable capital uses
Is PPC safe to scale?
ACoS / ROAS / bid view
Profit-Safe vs Fundable CPC separates economics from cash reality
What data can I trust?
Displayed metric
Truth Layer keeps source, freshness, conflicts and missing evidence visible
Did the last decision work?
Seller checks later
Decision Memory keeps before/after evidence with the action
CEILR does not claim to replace every specialist dataset. Helium 10 and Jungle Scout are referenced only to explain the operating gap CEILR is designed to fill.
Amazon SP-API access
What CEILR requests from Amazon — and why.
Status: CEILR has applied for Amazon SP-API access. Direct SP-API connectivity remains unavailable until Amazon approves the application and an eligible seller explicitly authorizes CEILR. CEILR does not claim Amazon approval or a live seller connection before that occurs.
01
Product Listing — read-only useCEILR intends to read permitted catalog/listing context, listing attributes, status/issues and product-type requirements so it can evaluate listing completeness, constraints and seller decision context. CEILR does not create, update, patch, merge or delete Amazon listings, prices or inventory.
02
Brand Analytics — read-only useFor eligible sellers and brands, CEILR intends to read permitted marketplace/brand analytics reports and datasets made available by Amazon so research, search visibility and decision evidence can use first-party seller-authorized observations. Availability depends on marketplace, Brand Registry/report eligibility and Amazon's approved scope.
03
Seller authorization requiredAfter Amazon approval, a seller must explicitly authorize CEILR through Amazon's applicable authorization workflow before CEILR can make SP-API calls on that seller's behalf.
04
No restricted buyer data in the current scopeCEILR's current application does not request restricted SP-API roles, buyer PII or Restricted Data Tokens. It does not use Amazon access to send buyer communications or review requests.
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Seller-controlled, read-only architectureArc Techno Pty Ltd · CEILR · support@ceilr.com
Amazon-originated data is used only for the seller-facing functionality disclosed by CEILR and within the seller's authorization and Amazon-approved scope. Read the full Amazon data-access disclosure.
Trust by design
Intelligence without surrendering control.
CEILR's architecture is deliberately conservative around Amazon seller state. Recommendations stay with the seller. Missing evidence stays missing. Confidence falls when the evidence does.
01
Read-only to AmazonNo listing, price, inventory, order, bid, budget, keyword, buyer-message or review-request writes.
02
Deterministic runtimeCore seller decisions use evidence, rules and explicit assumptions; no paid LLM in the runtime path.
03
Tenant-safe boundariesAuthentication, entitlement and workspace isolation are designed to fail closed.
04
No invented certaintyNo fabricated competitor sales, ranks, revenue, bids, evidence or Amazon feeds.
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CEILR by Arc Techno Pty LtdAustralian software company · Independent from Amazon · support@ceilr.com
Customer outcomes will be published only when they are real, attributable and permitted to be shared.
One plan. No tier maze.
US$39.95/month. The core CEILR decision system stays together.
No percentage of ad spend. No “upgrade to unlock the decision layer” pricing. Research, economics, PPC, inventory, evidence and Decision Memory are designed to work as one system; fair-use safeguards protect provider costs without turning the product into a pricing puzzle.
Why this price?We are building for operators who should not need an enterprise software budget to connect profit, PPC, inventory, cash and evidence.
ALL ACCESS
CEILR
US$39.95/month
Everything connected. One commercial plan.
- Product, market, competitor & keyword research workflows
- Listing/search and visibility intelligence
- Profit-Safe CPC, Fundable CPC & PPC intelligence
- Inventory, cash & capital decision logic
- Monitoring, Truth Layer, risk & Decision Memory
- Seller-reviewed actions · read-only Amazon
- No percentage of ad spend
Need a human before you buy?
No demo gate is required. Start directly, or ask CEILR about your current decision bottleneck.
WHY US$39.95?The decision layer should not require an enterprise software budget.
No percentage of ad spend and no intentional fragmentation of the core decision system into escalating feature tiers. Provider-dependent capabilities still require the relevant authorization and source data.
Before you start
Questions serious sellers should ask.
Clear boundaries beat vague “AI-powered growth” promises.
Read the Profit-Safe vs Fundable CPC guide →What is CEILR actually replacing?
Not every specialist dataset. CEILR's primary job is to replace the manual reconciliation layer between research, PPC economics, inventory, cash, evidence and the seller's next decision.
Does CEILR make changes to my Amazon account?
No. CEILR is read-only to Amazon by design. Recommendations remain seller-reviewed; CEILR does not write listings, prices, inventory, campaigns, bids, budgets, keywords, buyer communications or review requests.
Is CEILR already connected to Amazon SP-API?
Not yet. Direct Amazon SP-API connectivity is pending Amazon approval and, after approval, explicit seller authorization. Until then, CEILR does not present Amazon SP-API seller data as live or connected.
Why separate Profit-Safe CPC from Fundable CPC?
Profit-Safe CPC asks what the unit economics can afford. Fundable CPC asks whether represented cash and commitments can support that spend. Profitable on paper and fundable in the business are not the same question.
Does the free calculator use Amazon estimates?
No. It uses only the values you enter. It does not query Amazon, estimate sales or fabricate marketplace data. Fundable CPC remains unavailable until the optional cash inputs are complete.
Does CEILR use AI to invent recommendations?
No. CEILR's core runtime decision logic is deterministic and evidence-aware, with no paid LLM in the runtime path. Missing or conflicting evidence is surfaced rather than filled with generated certainty.
Why is CEILR US$39.95/month?
One commercial plan keeps the core decision system together. CEILR does not charge a percentage of ad spend; fair-use limits can still apply to cost-bearing providers.
The next decision should not start with another tab