CEILR

PROFIT, PPC + CASH / FOR AMAZON SELLERS

Make your
next dollar
make sense.

Know what a click can afford, what your cash can support, and which evidence belongs behind the decision.

Get startedExplore the workspace

US$39.95/month · Taxes may apply · Australia + United States

Read-only to AmazonYou review and apply every actionAustralia + United States

Built by Arc Techno Pty Ltd, Australia.
Amazon Ads Partner Directory

IN THE ACTUAL WORKSPACE

See what is behind
the next decision.

Start with the daily view. Open the economics. Follow the keyword evidence. These are actual saved CEILR screens, not a simulated account.

INSIDE THE CEILR WORKSPACEMU:STEM AU SAVED EXAMPLE
MORNING COMMAND

See what needs attention.

Inspect screen
Actual redacted CEILR Morning Command screen showing contribution, Profit-Safe CPC and missing funding evidence.

A saved MU:STEM AU workspace. The profit ceiling is visible; missing cash and inventory inputs stay visible too.

REAL PRODUCT SCREENS

Historical MU:STEM AU examples, with sensitive fields redacted. Figures are not promised results or a current account feed.

THE DIFFERENCE THAT MATTERS

Profit is one limit.
Cash is another.

A product can afford the click on paper while the business cannot fund the spend. CEILR keeps the economic limit and the funding constraint in the same decision.

Read the two-ceiling method

A HYPOTHETICAL PRODUCT / USD

Profit-Safe CPC$2.00
Fundable CPC$1.00

($25 contribution − $5 protected) × 10% conversion = $2.00.
$500 available ad cash ÷ 500 planned clicks = $1.00.
Fundable CPC takes the lower limit: $1.00.

See the example inputs
Selling price
$50.00
Costs and fees per order
$25.00
Contribution before ads
$25.00
Contribution to protect
$5.00
Conversion assumption
10%

Illustrative inputs, not an account result or a performance promise. Accurate costs, conversion assumptions and funding evidence still matter.

FROM THE INPUTS TO THE REVIEW

A decision should come
with its working.

The same product context stays with the economics, the evidence and the action you choose to take.

01

Set the economics.

Enter the costs, fees and contribution you want to protect. Keep the assumptions available for review.

02

Bring in the evidence.

Connect supported Amazon data or import reports. Missing funding, inventory or source evidence stays visible.

03

Review what happened.

Export the working and record your decision. Later settled reports can challenge it; incomplete evidence remains inconclusive.

Explore Action & Proof

GOOD TO KNOW

Before you start.

Ask us about your workflow.
Talk to CEILR

Will CEILR change my Amazon account?

CEILR is read-only. You review and apply any changes yourself in Amazon; CEILR does not write bids, budgets, keywords or listings.

Do I need to connect Amazon first?

You can start with seller-entered economics and supported report imports. Live Amazon reads require the relevant seller authorization and a successful connection. Some datasets also require seller or brand eligibility.

Does it replace Helium 10 or Jungle Scout?

CEILR focuses on profit, PPC and cash decisions. Specialist product and keyword research tools can still have a place in your workflow. Read the comparison for the data and capability differences.

Can I try the calculations before subscribing?

Yes. The public calculators work with your own inputs without an account. The CEILR app is a paid subscription at US$39.95/month; these free tools are not an app trial.

Try the free CPC calculator with your own numbers

Free economic ceiling calculator

Stop guessing what a click can afford.

Use your own numbers. CEILR does not pull Amazon data for this calculator and does not estimate sales. It simply shows the economics your inputs support.

1ContributionWhat remains before ads
2Profit-Safe CPCYour economic click ceiling
3Fundable CPCOptional cash-aware ceiling
Show the working

Pre-ad contribution = selling price − landed cost − Amazon/per-order fees − other per-order costs.

Profit-Safe CPC = (pre-ad contribution − protected contribution per order) × conversion rate.

Cash-supported CPC = available ad cash ÷ (planned daily clicks × planning days).

Fundable CPC = the lower of Profit-Safe CPC and cash-supported CPC. If required cash inputs are missing, CEILR leaves Fundable CPC uncalculated.

This lightweight marketing calculator is intentionally narrower than CEILR's in-app Profit Profile and cash/inventory context.

YOUR INPUTS

Economic ceiling

Add cash realityOptional — unlocks a simplified Fundable CPC preview.
Pre-ad contribution—Enter your economics
Profit-Safe CPC—Needs price, costs and CVR
Allowable ACoS—At your protected contribution
Fundable CPCNeeds cash inputsOptional cash-aware ceiling
Run this across my decisions in CEILR

Educational decision-support preview only. It does not guarantee profit, advertising performance, sales or Amazon ranking.

Amazon connection status and data availability

Amazon connection status: Amazon has approved CEILR's requested SP-API access scope. An eligible seller must explicitly authorize CEILR before CEILR treats that seller's Amazon data as live. Data availability varies by marketplace and seller eligibility. Read the full Amazon data-access disclosure.

YOUR CEILR WORKSPACE

Bring one product.
Start with its economics.

US$39.95/month. You review every action. Taxes may apply.

Get started