# CEILR > Amazon seller decision intelligence. CEILR connects product contribution, advertising economics, cash and inventory evidence into one ranked, explainable next action — and shows missing data as missing rather than estimating it. One plan at US$39.95/month. Read-only to Amazon: CEILR never writes listings, prices, inventory, orders, bids, budgets or keywords. CEILR is published by Arc Techno Pty Ltd and listed on the Amazon Selling Partner Appstore. An Appstore listing is not an Amazon endorsement. Terms CEILR defines and uses precisely: - Profit-Safe CPC: the maximum cost per click that still leaves the seller their stated protected contribution per order. - Fundable CPC: the maximum cost per click the seller's available cash can actually fund over the planned click volume, which can be lower than the economically profitable ceiling. - Break-even ACoS: pre-ad contribution divided by net selling price. - Break-even CPC: pre-ad contribution multiplied by conversion rate. - Evidence Health: whether the data supporting a decision is current, stale or absent. - Decision Memory: the retained reasoning and evidence behind a previous seller decision. - Conflict Graph: compiled votes from PPC, profit, inventory, cash and evidence; SCALE is blocked when a required vote is STOP, MISSING or conflicting. - Decision packet: the seller-executed record of the compiled decision and mapped Search Term actions. CEILR does not send the packet to Amazon. - Execution Proof: read-only status of whether recommended targeting changes were applied: recommended, tracked, not applied, partial, verified, drifted or inconclusive. - Attribution Truth: ads-attributed revenue cannot by itself authorise SCALE when realised sales evidence is missing or conflicting. ## What CEILR is - [Amazon Profit & PPC Decision Intelligence | CEILR](https://ceilr.com/): CEILR connects Amazon research, PPC economics, inventory, cash and evidence into the next financially rational seller decision. One plan: US$39.95/month. - [CEILR Methodology: Profit-Safe CPC and Evidence](https://ceilr.com/methodology.html): How CEILR connects Amazon seller economics, Profit-Safe and Fundable CPC, cash, inventory, conversion, Conflict Graph, decision packets, read-only Execution Proof and later grades on settled evidence. - [Amazon Seller Software Features: Research to Decisions](https://ceilr.com/features.html): Explore CEILR Amazon seller software for product research, keyword visibility, listing analysis, PPC, profit, inventory, cash, monitoring, evidence and Decision Memory. - [Profit-Safe CPC vs Fundable CPC for Amazon Sellers | CEILR](https://ceilr.com/profit-safe-vs-fundable-cpc.html): Understand Profit-Safe CPC and Fundable CPC for Amazon PPC: transparent formulas, a worked example, break-even ACoS context, cash constraints and seller-controlled decision rules. - [Why CEILR Uses Deterministic Logic, Not an LLM Runtime](https://ceilr.com/why-no-paid-llm-runtime.html): Why CEILR keeps paid LLMs out of its core Amazon seller decision runtime: explicit assumptions, evidence boundaries, inspectable rules and fail-closed data handling. ## Comparisons with other Amazon seller software - [Helium 10 vs Jungle Scout vs CEILR (2026 Comparison)](https://ceilr.com/helium-10-vs-jungle-scout-vs-ceilr.html): Compare Helium 10, Jungle Scout and CEILR on research, keywords, PPC, profit, pricing and seller control, with transparent worked Amazon economics. - [Best Helium 10 Alternatives for Amazon Sellers (2026)](https://ceilr.com/helium-10-alternative.html): Compare the best Helium 10 alternatives by job: research, market intelligence, profit analytics, keywords or profit-first Amazon seller decisions. - [Best Jungle Scout Alternatives for Amazon Sellers (2026)](https://ceilr.com/jungle-scout-alternative.html): Compare Jungle Scout alternatives for research, market intelligence, profitability, keywords and profit-first Amazon seller decisions with current pricing. - [Helium 10 Black Box Alternative for Product Decisions](https://ceilr.com/helium-10-black-box-alternative.html): Compare Helium 10 Black Box with CEILR for Amazon product research, profit, cash and inventory decisions, including pricing and worked unit economics. - [Helium 10 Cerebro Alternative for Profit-Safe Keywords](https://ceilr.com/helium-10-cerebro-alternative.html): Compare Helium 10 Cerebro with CEILR for reverse-ASIN keyword research, listing gaps, PPC economics and profit-safe CPC decisions with worked math. - [Jungle Scout Keyword Scout Alternative for PPC Decisions](https://ceilr.com/jungle-scout-keyword-scout-alternative.html): Compare Jungle Scout Keyword Scout with CEILR for reverse-ASIN research, listing gaps, rank evidence and profit-safe Amazon PPC decisions with worked math. - [Jungle Scout Product Database Alternative for Profit](https://ceilr.com/jungle-scout-product-database-alternative.html): Compare Jungle Scout Product Database with CEILR for Amazon product research, unit profit, PPC, cash and inventory decisions with transparent worked math. - [Jungle Scout Rank Tracker Alternative with Profit Context](https://ceilr.com/jungle-scout-rank-tracker-alternative.html): Compare Jungle Scout Rank Tracker with CEILR for Amazon keyword visibility, listing and PPC changes, profit context and Decision Memory with worked math. ## Free calculators - [Amazon CPC & PPC Bid Calculator | CEILR](https://ceilr.com/amazon-ppc-bid-calculator.html): Free Amazon CPC and PPC bid calculator. Turn contribution, protected profit and conversion rate into a transparent max CPC and target ACoS ceiling before changing a bid. - [Free Amazon CPC Calculator to Embed on Your Site](https://ceilr.com/embed-amazon-cpc-calculator.html): Embed CEILR's Profit-Safe CPC calculator free on any page. Self-contained, makes no network requests, auto-resizes, and works out the highest Amazon CPC that still protects a seller's profit per order. - [Amazon ACoS Calculator & Break-Even ACoS | CEILR](https://ceilr.com/amazon-break-even-acos-calculator.html): Free Amazon ACoS calculator. Calculate break-even ACoS, a stricter target ACoS and optional max CPC from your own selling price, costs, protected contribution and conversion rate. - [Amazon TACoS Calculator & Formula | CEILR](https://ceilr.com/amazon-tacos-calculator.html): Free Amazon TACoS calculator and formula. Calculate total advertising cost of sales, ACoS, non-ad sales and organic sales share from your own Amazon sales and ad spend. - [Amazon Profit Margin Calculator for FBA Sellers | CEILR](https://ceilr.com/amazon-profit-margin-calculator.html): Free Amazon profit margin calculator for FBA sellers. Calculate contribution, post-ad profit margin and break-even ACoS from your own price, costs, Amazon fees and ad cost. - [Amazon Reorder Point Calculator: Runway and Stock](https://ceilr.com/amazon-reorder-point-calculator.html): Free Amazon reorder point calculator using your average daily units, supplier lead time, safety-stock days, current stock and inbound units. See runway and replenishment gap. ## Guides and reference - [Amazon PPC and Profit Glossary: 24 Terms Defined](https://ceilr.com/amazon-ppc-glossary.html): Precise definitions and formulas for Amazon PPC and profit terms — break-even ACoS, break-even CPC, TACoS, contribution per order, inventory runway — plus Profit-Safe CPC and Fundable CPC as CEILR defines them. - [Amazon Contribution Margin: Profit Per Order Explained](https://ceilr.com/amazon-contribution-margin-guide.html): Understand Amazon contribution margin, profit per order, break-even ACoS and CPC with a transparent seller-focused framework for FBA economics. - [Amazon PPC Profitability: ACoS, CPC and Contribution](https://ceilr.com/amazon-ppc-profitability-guide.html): A practical Amazon PPC profitability guide connecting ACoS, contribution, conversion, CPC, cash and inventory so sellers can scale ads without sacrificing economic reality. - [Amazon Inventory Cash Flow: Reorder, PPC and Runway](https://ceilr.com/amazon-inventory-cash-flow-guide.html): Amazon inventory cash-flow planning for FBA sellers: connect sales velocity, lead time, safety stock, inbound units, reorder cash and PPC demand creation. ## Capabilities - [Amazon Seller Software for Profit, PPC & Keywords](https://ceilr.com/amazon-seller-software.html): CEILR connects Amazon product, keyword, PPC, profit, cash, inventory and evidence into ranked seller decisions, without writing changes to Amazon. - [Amazon Seller Tools for Profit, PPC and Inventory](https://ceilr.com/amazon-seller-tools.html): Amazon seller tools for product research, keywords, listings, PPC, profit, rank and inventory—connected to cash, evidence and the next seller decision. - [Amazon PPC Software for Profit-Safe CPC Decisions](https://ceilr.com/amazon-ppc-software.html): CEILR connects Amazon PPC spend to contribution, Profit-Safe CPC, Fundable CPC, keyword visibility, cash and inventory so sellers can make bounded advertising decisions. - [Amazon Profitability Software for Sellers | CEILR](https://ceilr.com/amazon-profitability-software.html): Amazon profitability software connecting unit contribution, PPC economics, cash, inventory and evidence so sellers can pursue more profitable sales. - [Amazon Profit Analytics: Contribution, ACoS and Cash](https://ceilr.com/amazon-profit-analytics.html): Amazon profit analytics that connects contribution, ACoS, TACoS, PPC ceilings, cash constraints and inventory continuity into financially rational seller decisions. - [Amazon Product Research Tool with Profit and Capital](https://ceilr.com/amazon-product-research-tool.html): Amazon product research that connects opportunity evidence to unit economics, capital requirements, inventory continuity and seller-controlled growth decisions. - [Amazon Keyword Research Tool with Profit Context](https://ceilr.com/amazon-keyword-research-tool.html): Amazon keyword research that connects reverse-ASIN discovery, paid and organic visibility, listing coverage, PPC economics and evidence into a seller-controlled decision workflow. - [Amazon Reverse ASIN & Keyword Tool | CEILR](https://ceilr.com/amazon-reverse-asin-keyword-tool.html): Amazon reverse ASIN lookup and competitor keyword research for sellers. Connect supported ASIN keyword evidence to listing coverage, PPC economics, rank evidence and seller-controlled decisions. - [Amazon Keyword Rank & Visibility Tracker | CEILR](https://ceilr.com/amazon-rank-tracker.html): Track Amazon keyword visibility and rank evidence across organic and sponsored positions, then connect movement to listing changes, PPC economics, evidence freshness and Decision Memory. - [Amazon Listing Optimization with Evidence and Limits](https://ceilr.com/amazon-listing-optimization.html): Amazon listing optimization that connects keyword evidence, title and bullet constraints, listing coverage, conversion context and Decision Memory while keeping Amazon execution seller-controlled. - [Amazon Inventory Planning: Reorder, Runway and Cash](https://ceilr.com/amazon-inventory-planning.html): Amazon inventory planning that connects stock runway, lead time, safety stock, reorder economics, cash commitments and PPC growth into one seller-controlled decision process. ## Regional - [Amazon Seller Software USA for Profit & PPC](https://ceilr.com/amazon-seller-software-usa.html): CEILR helps Amazon.com sellers connect USD product economics, PPC, cash, inventory and evidence into profit-safe decisions without writing changes to Amazon. - [Amazon Seller Software Australia for Profit & PPC](https://ceilr.com/amazon-seller-software-australia.html): CEILR helps Amazon.com.au sellers connect AUD economics, PPC, GST-aware inputs, cash, inventory and evidence into profit-safe seller decisions. ## Amazon data access, trust and legal - [Ask CEILR a Question | Amazon Seller Decision Intelligence](https://ceilr.com/onboarding.html): Tell CEILR where your Amazon decision process is stuck. Ask about PPC economics, inventory cash, launch economics, visibility, fees or decision proof. - [Amazon SP-API Data Access | CEILR](https://ceilr.com/amazon-integration.html): CEILR's Amazon SP-API approved Product Listing and Brand Analytics scope, seller authorization, read-only use cases, and data-handling boundaries. - [Security and Vulnerability Reporting | CEILR](https://ceilr.com/security.html): How to report a suspected security vulnerability, privacy issue or misuse of Amazon data to CEILR, and how CEILR investigates, contains, notifies and closes reports. - [Privacy Policy | CEILR](https://ceilr.com/privacy.html): CEILR privacy policy, including optional website analytics and Amazon seller-data boundaries. - [Terms of Service | CEILR](https://ceilr.com/terms.html): CEILR terms of service. - [Cancellation Policy | CEILR](https://ceilr.com/cancellation.html): CEILR subscription cancellation policy. - [CEILR Support — Account, Billing & Amazon Connection](https://ceilr.com/support.html): CEILR customer support for account, billing, Amazon connection, data handling and technical questions.